Transforms Enterprise Businesses

We bring both Experts & Platform to solve and transform business customer data – experience – growth.

DX & CX Consulting
We bring DX and CX experts in Vietnam and global to help transform business with full process from assessments to consulting, strategy, implementation roadmap, and supervision.

#ProConsulting

Implement CDXP
- Apply PrimeData CDXP (SaaS, on-premise).
- Co-develop a custom CDXP for groups or enterprises.
- Unify customer data to build a CDI with internal legacy softwares.

#ScienceCDXP

Marketing Analytics
With our Customer and Campaign Analytics, we help business diagnose and discover new growth formula in Marketing, Sales performance and Product innovation.

#MarketingDataScience

Growth Marketing
With proven ecosystem, we offer full growth strategy & execution service with committed ROMI.

#MarketingService

Market Needs and Pain Points

1
Siloed Customer Data
Fragmented channels and tools
2
Retain and Increase LTV
Imprecise marketing from uncertainties
3
Omni-channel Performance
Hard to track and optimize

Our Solutions

Unified Customer 360 View

Unified Customer 360 View

Plus micro-segmentation

Personalization and Recommendations

Personalization and Recommendations

For product design, growth, and customer experience

Omni-channel Marketing Automation

Omni-channel Marketing Automation

Right time, channel, and content

PrimeData’s end-to-end Customer Data & eXperience Platform

Data Sources

Segmentation & Personalization

Experience Delivery

Server-side Data
  • Loyalty
  • Data lake
  • Cloud
Offline
  • Store POS
  • Wifi
  • AI Camera
Online
  • Website
  • Mobile Apps
  • eCommerce
  • Messaging (Facebook, Email)
  • OTT (Zalo)
Segmentation
  • Unified Customer 360
  • Micro-Segmentation
  • Predictive Models
Personalization
  • Personalization
  • Recommendation
  • Decision
Customer Behavior Discovery
  • Product & Customer Analytics
  • Dashboard
  • Self-served Analytics
Personalization
  • Predictions (Purchase, Churn, LTV, AOV,...)
  • Product & Content Recommendation
Omni-Channel Campaigns
  • Marketing Automation
  • Goal-based Campaigns
Data Feed SDK
Profile, Recommendation, Analytics feed to:
  • BI Analytics, DW
  • Business Apps (Contact Center, CRM, Sales)

Best fit for industries and business fuctions

Business Functions
Loyalty Program
Data Integration (CDI)
BI & Analytics
Growth Optimization
Personalization & Recommendation
Product & Service Innovation
Industries
O2O eCommerce New Retail
Finance & Banking
Media & Publishers
OTA booking (tour, hotel, flight,...)
Real Estates Hospitality
Food & Beverages